In that post I said I'd tell you why I made it.  It's important.

With me, it was my trial through depression and the recovery time that followed that bought me to the place where I realised it was time to strike out on my own.  In my case I thankfully had no choice in having to do my own thing as following my depression I effectively became unemployable.

I can take advice, and I can learn stuff just like I've always done, and even ask for help.  But what I can't do is have anyone tell me what to do.  I can't help that side of it any more, the barriers just go straight up and whoever's doing the telling is wasting their breath.  It's quite different if I want the advice or knowledge.

When I finally moved into the digital products market place (in my case software) I believed for a short while all the nonsense I was told about how easy it was running an online business and how you didn't have to do any work, ha-ha.  I say "nonsense" because it really is.

Running your own business takes work and determination no matter what the business type.

There is no "short cut", no "magic bullet", no "loophole", no "weird solution" or "ancient remedy" that many of the methods sellers would have you believe.  You just need to choose something you're happy with and work at it until you get better at doing whatever you do.

Obvious really isn't it?

If you've been going through this yourself, or trying to get started at it, then you'll have found that to begin with many of your days bring new problems to go with the pile of existing ones and the need to discover ways of solving them.  And you find yourself "working" long, unproductive, pointless days when what you really need to be doing is focussing on the money that will drive your business forward.

More than 60% of people give up at some time in the first 6 months for whatever reason, and I suspect the biggest reasons to be a lack of focus and just plain not knowing what to do.  This results in trying out lots of different things – "thrashing about" – until finally throwing the towel in.

I'll repeat it again in case you weren't paying attention further up the page, you need to choose something you're happy with and work at it. 

Usually and in my experience, whatever that something is, then you'll find there's always going to be a core set of requirements.

From my own perspective, I chose to sell software.  Some days I wish I'd just gone into ebooks as I'd have total control of my own product creation process, but I don't see that as being as much fun as working in software.  I've always liked computers, but that's just me.  Something else might light you up in your case, or you may be similar to me.

Whatever it is, you need to do something you enjoy, or at the very least feel confident and determined about.

And I can help if you let me.

In a few days time I'll be opening what might be my last ever personal coaching programme which will run through January and February 2012.

I say might be last ever because I have a project starting in March that will consume a chunk of my time and may eventually take me in a different direction (still with software).  We'll see, it's very early days yet.

The last coaching I did was four years ago so you can see it's not the kind of thing I do on a regular basis and that's why I think it's a bit special.

I won't be pushing you through a one-size-fits-all sausage machine.  I know that more than a few of the coaching programmes I've seen tend to operate on a "come one, come all" basis, but that's not how I do it.

This will be personal coaching, tailored for you.  The way I think coaching should be done.

There are some provisos that come with it though, and these are only there to make sure you're not signing up for something that isn't appropriate for you.

#1 – The coaching will be in the IM (Internet Marketing) niche.

#2 – The coaching won't attempt to cover things I don't do myself such as CPA and PPC, or network marketing.  I have very little knowledge of those and I'm not really inclined to find out, it's just not my bag.

#3 – The coaching will cover things like product creation, traffic, list building and automation by outsourcing.  The stuff I personally see as vitally impotant to most online businesses.  I'll give you more information on what I will cover with this personal coaching in my next post.

#4 – You're prepared to work hard at it and work under your own initiative with my guidance.  Yes as your coach I'll do some hand holding and pointing you in the right direction, but the sooner you take responsibility for your performance the better.  I can help you achieve that very useful attribute.

#5 – You commit to the ethic of product creation.  To be in the "game", you need your own products to either give away (to list build) or preferably sell, and I can't see any reason why you shouldn't be able to create or have one created for you after 30 days or less.  Once you know what you're doing and you're really cooking with some useful outsourcers, a week or less for product creation is completely do-able.

On that last one, having your own product(s) is vitally important as from that point on you can start list building.  The size of your list bears a direct correlation to the size of your business.  Simple isn't it?

That okay for starters?

More information on personal coaching in my next post.

-Frank Haywood

Unlike some marketers who only make their money by coaching others, I'm the real deal.  I'm like you.

On Wednesday 7th December I'll make an announcement as to how you can sign up for coaching with me.

This will be a little different to the usual "run-of-the-mill" progammes as you'll be getting direct access to me via Skype or phone. And I'll also expect you to be open to doing other projects with me under my guidance, as a joint venture partner.

It will be an ongoing 12 month programme, although you will have at least one product and web site at the end of the first 60 days coaching.  Depending on how fast you can work, there's no reason why you couldn't have at least two products and web sites (it's up to you), and you'll soon learn how you can create one per week with a bit of effort.

One per week?

Well, long time readers of this blog will know that's almost exactly what I've been doing over the last couple of years.  And I also know there are people reading this that have bought pretty much everything I've ever released.

You'll learn how you can move fast and achieve the same kind of results as I do.  There have been many times where I've had the idea on Monday and delivered the product on Friday.

The focus will be in the IM niche and will be on product creation, traffic, list building, outsourcing and earning lots of money.

Due to the very personal nature of the coaching, you will be one of only 10 people that I'll be working with. I don't believe I can offer you the kind of attention you need to succeed with any more than that.

I know that some people will want to know how much the personal coaching will cost, and my first (and experienced) response to that is if you're serious about succeeding online it shouldn't matter.  You're simply coming at it from the wrong point of view.

This is NOT an expense, it's an INVESTMENT.  In you.

There's never been anything more true than "you have to give to get", so just put it on your credit card and pay it back out of the profits.

Let me put this into perspective.  A few years ago I paid something like $10,000 for coaching, and although I didn't get everything that was advertised (shrugs) and a lot of it was unnecessary (shrugs again) I still consider that the BEST investment I ever made.

I paid for it on my credit card and maxed it out.  The credit card company being the evil swines they are then upped my limit, but that's another story.

All I want to say here is, I'm NOT going to be asking you for anything like the $10,000 I paid.

This is SERIOUSLY affordable if you're SERIOUS about making a go of it online.  I don't know, maybe you've had a bit of a skirmish already with creating a product, but it didn't go anywhere?

We can fix that.

On Saturday I'll tell you something very personal about me that I've shared with maybe two or three people over the last few years.

I'll publicly explain how and WHY I got into marketing, and what drove me to do what I now do, and why my options became limited and why I HAD to do what I do.

Who knows?  You may have a similar story.

Please leave a comment with your thoughts.

-Frank Haywood

Or in my case, pay nothing at all. In fact I made a few hundred dollars on the front, much to my surprise.

Think about this for a moment now… If you could pay 50 cents for a new buyer on your mailing list, and then sell them something for a dollar, you're ahead of the game.

Let's put it another way.

If you could stand on a busy street corner handing out 50 cents to everyone you meet and have them give you a dollar in return a couple of days later, how many people would you give the 50 cents to?

And how about if they gave you another dollar a couple of weeks later? And then again another couple of weeks after that.

That's what I'm talking about.

I have to clarify here though. It's not the same person giving you a dollar and then another and another, but when you do the maths that's what it works out as.

Put another way, you pay 50 cents per buyer on your list, and you get 10 of them. A few days later one of them gives you $10. A couple of weeks after that, a different one gives you $10. And so on.

The effect is, it's like all of them giving you a dollar every so often. You with me?

That then drives the simple doubling of your 50 cents to another level, because you aren't just doubling it, you're trebling or quadrupling it, or even more. So if you see you're making $2 per lead over a month or so, you know that you can now afford to spend $1.50 to get that lead and you're still making 50 cents on the deal.

That's how you should look at your online business.

That's a bit of a royal pain, but I can see that with MASSIVE numbers of buyers coming on board and where the money numbers are high, how important it is to do this.

Let's get back down to earth.

From my perspective, I like to keep things as simple as I possibly can and I often don't have the patience to put checks in place and work it all out to the nth degree. As long as I can see the exercise has paid for itself a few days later, then I'm a happy bunny. Because buyers often hang around for quite a while, sometimes years.

That 50 cents cost up front could have a massive return on an individual basis. I know that many people reading this right now have been on my list for years and have bought everything I've released in that time (thank you!) and will still be around (I hope) for years to come.

Where then, do we get the new buyers for 50 cents or less per lead?

From the Warrior Forum.

It's like a busy street corner that's populated with a special kind of person that's in the Internet Marketing niche – it's not the only one, but it's the busiest. If you go looking, you'll find busy forums out there for many niches where you can do the same or a similar thing.

From my perspective and probably yours if you're a marketer, the Warrior Forum is THE place to find new buyers. They even have a special place on that forum where you can bang your drum called the Warrior Special Offers forum.

You can go there with a product you've created, put up a sales page in the form of a new thread and watch the buyers join your lists.

It costs $40 to run a WSO (there are other criteria too), and another $19 to use the Warrior Plus system – which is absolutely crucial to your list building efforts.

Up front you have a $59 outlay, and as long as you can bring in at least that much in sales, you've broken even. It hasn't cost you a penny to run and you've picked up at least a few new buyers on your mailing list

The WSO+ attracts affiliates like this.

The seasoned affiliate may check out your WSO as a likely candidate, and as soon as they see the WSO+ button on it, they go to the affiliate page to check out the offer. If your product is part of a rising price sale and pays 100% instant commissions, then it's a very attractive proposition to them.

What the affiliate will then do is place a request with you that will allow them to be your affiliate for this sale. If you wish you can then auto-approve them for all future sales if you know who they are or they perform particularly well.

They will then send you traffic to your WSO using their affiliate link, and some of that traffic will buy. The affiliate will get paid immediately into their PayPal account, the buyer gets their product, and if you've created your new list using Aweber or ImnicaMail, then WSO+ will auto-add them to your list. (They still have to confirm by clicking a link, but most do.)

That's a win-win-win. Perfect!

If you're lucky, enough casual traffic will find your WSO attractive enough to buy and you'll make enough money to cover your WSO. In that case, the new buyers on your list haven't cost you a penny. You shouldn't bank on it though.

Here's the proviso to make this work.

You need your own products that you created yourself or had created just for you.

I said this a few years ago, and it was important enough for me to stick it to the top of my blog.

Product Creation, Traffic, List Building, Automation = Internet Business.

And then again a variant on that on another site I'll be opening shortly:-

Product Creation >> Traffic >> List Building >> Business Building

It might sound obvious, or difficult, or crazy, or easy, or not for you, or whatever, but it works.

If you choose a style or niche (e.g. mine's web apps, WordPress plugins and scripts) then go and find out what people in your niche want… they will buy. And if they like what you did, they will buy other things from you too as long as you address what they want.

You need the power of affiliates to really make it all work, and you turn them onto promoting for you by paying them 100%.

Okay?

Let's just quickly run through it again.

• Create a product.
• Put up a WSO for it.
• Use the WSO+ system to pay 100% commissions to your affiliates.
• Gather your new buyers onto a new mailing list.
• Repeat.

You then make your money by selling other products or memberships to your new buyers afterwards.

After you've gone through this cycle a few times and created a few products, then it gets easier as you can sell your original products directly to your new buyers as those products will be new to them.

That doesn't sound too hard does it? It's also fun and you learn lots of new stuff along the way.

If you have any questions, please feel free to ask. What have I missed out? Do you need some more detail? And so on.

Fire away.

-Frank Haywood

The same designer who created the two very successful Multiple Streams Themes for me will create a WordPress theme for you to your specifications.  No-one else in the world will have a theme like yours.

You will own it outright and you can do anything you like with it.  Give it away, sell it, have it designed for a client, whatever you want to do with it.

It's yours and yours alone and we'll have no control at all over what you do with it.  It will be completely copyrighted to you:-

http://www.frankhaywood.com/your-very-own-premium-wordpress-theme/

And I also then spoke about the importance of having a game plan.

If you decide that having your own unique theme created is the thing for you, then you also need to make sure you know exactly what your game plan is and how you expect to make your money back on the expenditure.  I like every project to pay for itself within at least 2 weeks of launch:-

http://www.frankhaywood.com/the-importance-of-having-a-game-plan/

Let me put it like this.  If you sold your new theme directly to your mailing list of say a few hundred people and without any other promotion, then I would expect you to easily make at least a thousand dollars if you sold it at $10 a copy.

If you have a larger mailing list, then you'd make a whole lot more money.

This is only true as long as you know what you're doing.

Now I've taken care to say all this because I don't want you to buy this design service if you're not going to at least double your money on the deal and do it quickly.

You may not care about this, but I do.

The only exceptions I can think of with this is if you're going to give it away to promote a site and build your mailing list in preparation to making money, or it's for some other long term promotional plan you have running, or it's for a site you have that you want to look a little bit special.

I also want to point out that right now at this point in time, I have no idea if there's any demand at all for what I'm offering.

I know people like to buy WordPress themes if they'll help them make money, and I also know that clients like well designed and functional WordPress themes.

But what I don't know is if anyone will want to dig in their pockets and have a custom theme designed and coded for them and then cash in like I have.  This is certainly not for everybody.

Okay?

I've spoken to the designer, and he's told me he can take on TWO jobs.  The graphic design and conversion process to a WordPress theme from beginning to end will take 2-3 weeks depending on the complexity and the number of design changes you ask for.

It will go much faster if you already have an idea of what you want from a theme and can show us a site you already like the look of.

Right…

In a couple of days time, I'll put up a buy link on this blog to purchase a theme creation and the first two buyers get the job done for them and I'll then take the buy link down.

If you want both slots, buy one and then do it again. 

One of two things will happen.  Either both slots go immediately, in which case the link will disappear almost as soon as I put it up, or I've done such a good job of asking you not to buy if you're unsure, that no-one will buy.

I'll say it again, this is NOT for everybody.

-Frank Haywood

What do I mean?  Well having a game plan for one aspect of your business might run something like this:-

#1 – You create a new product.
#2 – You release it with 100% instant commissions using the 7 Dollar Script.
#3 – You send an email out to your subscribers letting them know it's on sale.
#4 – You tell your buyers that you're offering instant 100% commissions directly into their PayPal account and that here are some tools they can use to promote it – banners and the like – with their aff link built in.  All they have to do is copy and paste the code.
#5 – You contact a few people who are likely Joint Venture partners and tell them it's 100% commission.  Some promote and get all the cash, and you get another pile of buyers join your mailing list.
#6 – You tell these new buyers about your affiliate scheme etc. and they start promoting for you too.  Some of these people will be succesful marketers and will have their own mailing lists.
#7 – Go to #1.

Okay?  I'll testify that you can run a very successful business that way, that naturally grows over time.

Having a game plan allows you to make and take low-risk decisions.  Low risk because you pretty much know what the outcome will be – long term you'll make a profit on your efforts and increase the size of your business.

I believe this is where most people fall over.

Most people try a little bit of this and a little bit of that – which is fine – I like to try different things out too – but they don't concentrate on their core business.  The stuff that really works.

And that might be because they've never really found anything that works.

Or not given it enough of a chance to make it work.

I've found that you need to set yourself a few rules that you work with.  I call them my #1 Rules, and I have plenty of them for all sorts of different situations.

I've found that as long as you concentrate on the #1 rules, any other lesser rules you might set yourself don't really matter that much or don't have a big enough impact on your business.

(This is a rule in itself, called the 80-20 rule.  I do almost everything by the 80-20 rule and I think most successful business owners do too without realising it.  I ask myself – "Do I need to do something about this, or just let it go?" – 80 times out of 100 it can just be let go.)

My #1 rule related to having a game plan is:-

"Every project must pay for itself as soon as possible."

So if I take new staff on, I want to see results in 2 weeks that at least pay for their keep for the month.  There are no free rides, and nobody in my business is an expense.

You could probably adopt this yourself.  Think about it.

You may believe that you can't afford to take anyone on full time.  But if what they do for you brings in enough income to pay for their keep, and you end up with new products and a new long term income stream, then it was well worth hiring them wasn't it?

But let's say that you're not ready to make that commitment yet and you want to see how things go.

You still need a unique new product.  The emphasis here is new and unique.  I'm not saying you can't do what someone else has already done, I'm saying that PLR probably isn't going to cut it if you're looking for JV partners.  (There's at least one exception to this and I'll talk about it another time.)

I've had many people approach me to promote products that I've quickly realised were PLR, and I take that as an insult because I'm quite capable of using PLR to create products myself thank you.  I don't like being suckered into promoting products that may be quite widespread as it does my reputation no good whatsoever – that's my logic and I'm certain most other marketers feel exactly the same.

PLR is great.  But it's of no use when dealing with JV partners unless you've taken the time to make extensive changes to it and it really is your product.  (Most people can't be bothered and that's where they get it wrong.)

You need something that you know no-one else has.

And you need to be able to make genuine claims like "I created this myself" or "I paid $xxx to have this created for me."

(Believe me when I say this will make you feel a whole lot better when you come to promoting it.)

Tomorrow is your chance to have a totally unique WordPress theme created for you from scratch and to your specifications by one of my designers.  They are all extremely talented, and I want to point out that it does take a (relatively) long time to put together a theme because there's a lot of work involved in doing it.

First there's the design itself (2-3 days), then converting to a WP theme (4-5 days), and finally the coding tweaks such as extra sidebars and additional page templates (2-3 days).

It's a big job.  If you were able to do it for someone else, ask yourself how much would be a fair price for you to charge for the service.

If like most people you wanted someone else to do it and could then find the right person with the right level of design and PHP coding skills (it's very hard), then the designer would probably charge you a couple of thousand dollars at least, apply restrictions on what you can do with the finished product, and likely not supply the PSDs for you to edit.

My designers are brilliant graphically and their level of PHP coding ability is high (you've probably already seen their work), but charge a lot less than you might expect.

With a fair bit of legwork (it's not easy finding good people), I have an opportunity to take on a couple more designers, but as I said above, one of my rules is I need to make sure I have work for them and that they pay for their keep.

As long as I can pay their fees and get your job done as well as my own, then I consider myself to have made a profit from it.

From your perspective, as long as you have a game plan and can immediately make your money back on the work, it's well worth doing.

If you don't have a game plan or you don't have a clue on what to do then this isn't for you.  Wait until you're truly ready.

Here's two game plans that I know work well from personal experience.

#1 – Get a theme made.  Sell it to your mailing list.  Immediately make 3 or 4 times your investment followed by ongoing sales through your affiliate scheme.
#2 – Get a theme made for a client.  Charge your client 3 or 4 times your investment.

And if you don't have a mailing list or a client, then here's your chance to get a product made for you and get your business off the ground, just like I talked about above:-

#3 – Get a theme made that will appeal to pro-bloggers and the IM niche.  Sell it for $10 with 100% commission using the 7 Dollar Script, find a few JV partners to kick start it and build a mailing list of buyers.  Promote some other related product to your new list and make your money that way.

And that's how business is done. 

You make an investment, you follow your game plan and you make back your money and then some.

Watch out for more news tomorrow.

If you want to know more right now about having a game plan and how to approach your business, go watch the presentation on 30 Day Projects.

Update:  A slight temperature and an overwhelming need to sleep scuppered my plans to launch this week.  I'll get back to you with this shortly.

-Frank Haywood

In response to a survey I did in the middle of last year, it seems there are three things that concern most people, so I've set myself a challenge to provide all three, and get you into "the game".

This is what I've been told by people over and over again.

#1 – You WANT your own product to sell, and preferably not another ebook found in some enormous PLR library that's already being touted by thousands of people.

#2 – You WANT to be given a plan for online success, and you want it to be step by step and clearly achievable.

#3 – You WANT to know how to generate traffic as you realise it's the life blood of any web site.

Based on those three desires that YOU'VE told me, that's what I'm going to give you.  Taking my own advice about 30 day projects, I've broken the plan down into achievable chunks, and the first part is coming sooner than you think.

If all goes well in the next couple of days, then 100 (and ONLY 100) fast movers will get access to the first part of my plan in a deal that I think will blow your socks off.  If I'd had exactly this a few years ago, then things would have moved a lot faster for me, so pay close attention.

This is a reward for you for being a subscriber, no-one else will get this, and like I said this deal will only be for the first 100 people to claim it, so make sure to keep an eye on your email over the next few days.

As I said above, the money is (without a doubt in my mind) driven by having your own products you can sell.  At some point in the path that got me to where I am today, I realised that software has a much higher perceived value then ebooks.

Think about it.

Software is much sexier because it generally saves you time and lets you automate and do cool things that would normally have to be done manually or not at all.  Usually not at all.

I've found that people are more likely to part with money for software than they are for ebooks or videos – with very few exceptions.

So what I've done for you is I've arranged for a group of developers to provide you with a high quality software package each and every month.

Each month you will have at least one new really cool product that with a little tweaking you can call your own.  By tweaking, I mean renaming.  And I've made sure it's easy to do too.  The software will usually be a PHP script or a WordPress plugin, but not always.

Let me explain what you can do with a product like this.  I'll give you an idea.

When I release a new product, I usually run a cut price nickel sale to engender some interest, get the market seeded with the product, and attract affiliates.  Word gets around and I typically make $2,000 – $3,000 in a couple of days and then see a steady trickle of sales after that once the official site goes live and affiliates start promoting.

It's really cool, and there's absolutely no reason why you shouldn't be able to do this too.  I'm not a developer, I pay other people to do the coding for me, and that's exactly what I'm offering you too.

I come up with the ideas, I pay developers to come up with the product, and you get to do almost anything you like with it.

All for a fraction of the price it would have cost you if you'd done it on your own.

More importantly you haven't had all the heartache and pain that comes with dealing with developers.  Please believe me when I say that it can be a nightmare to find someone who will do what they say when they say they will, and the fact is most developers just don't get sales and marketing and will tell you so.

That can make it very hard to get a finished product that meets the bill, and I've certainly had more than my share of frustrations over the last few years.

You can easily avoid all that heartache simply by allowing me to take all the hassle out of it and letting you take all the profits.

The deal I'm setting up for you is to offer you membership to a new site that will give you at least one brand new software product each and every month with almost completely unrestricted Private Label Rights.

In fact there's only TWO very reasonable restrictions for the products you'll get from me.

#1 – You can't sell or offer PLR to any of them.
#2 – You can't offer them as part of a mass product membership, paid or otherwise.

The reason is simple – that's what I do.

In most cases, one sale a month of just ONE product will pay for your entire membership – you'll be getting a new one EVERY month.

Even if you decide to give the product away in return for a name and email address, or as a loyalty bonus to your existing subscribers, you'll still make money on the deal when you promote other products.

And because I've made sure it's EASY to rename the product, you can call it anything your imagination can come up with to differentiate your version.

To me this is a no-brainer, especially at the special deal price I'm offering to just 100 people.  I just wish I'd had something like this when I got started a few years ago, it would have made life a lot simpler.

There's one other point I want to make before closing.

Some people say that having the same product as 100 other people is no good because you'll all be competing with each other.  I used to think the same thing – let me put you straight on that.

First of all, I'm supplying all the products without a name.  The product name is the BIGGEST differentiator to any product, so by not supplying you with any idea of a name, you'll have to use your imagination to come up with something that works for you.

Secondly, the marketplace for software is HUGE!  The chances of anyone spotting that you're selling the same product is unlikely.  The closest you'll get is someone might notice and compare features, but a bit of creative thinking will give you the edge.

Finally, and this is an eye-opener if you've never seen anyone say this before.  The product isn't as important as the marketing.  You may be sceptical about that, but I know 100% for a fact that it's true, and that most marketers won't tell you that.

You pitch the product right, you generate traffic to your site, and you'll make sales.

And as I said, just ONE sale of ONE of the products per month will pay for your membership.  And each month you'll have another product you can market which will give you nice steady growth.

Okay, that covers all I want to say for now for part 1 of my 2010 Challenge to get you into "the game" -  all based on what you've told me you want and what I know you need.

Parts 2 and 3 – training and traffic – will come over the next few weeks.  I hope you understand that I had to get part 1 running first to generate the initial income needed to fund the other parts.  (Frank Haywood Projects Rule #1 – All projects must fund themselves ASAP.)

There's no doubt in my mind that the total three part package will put money in your pocket.

Okay?

Watch for another blog post and another email tomorrow.  The product membership will be open in the next couple of days – in fact as soon as I can get the last few wrinkles sorted out.

And of course as well as the very low price, there's also a bonus for the 100 people who take up this special membership offer.

More on that tomorrow.

-Frank Haywood

A lot of the time it's because they get distracted and lose focus or even have a better idea and end up dropping what they were working on.  I know because I've been there, read the book, seen the film and got the t-shirt.

Maybe you've had the same problem.

The good news is it's easily fixable once you have good reasons for wanting to fix it, and I think I've got the answer for you.  This should help you keep focussed by giving you a tangible incentive to do so.

Take a look at this video on 30 Day Projects and let me know what you think.

http://www.frankhaywood.com/30-day-projects/

-Frank Haywood

In case you've only just joined my mailing list, or you missed it, I'm putting aside 8 weeks starting on the 4th Jan 2010 so you can call me and ask me anything you like that will get you to where you create and launch your first product.

There are 10 7 slots available that include 12 months of a brand new autoresponder service I've negotiated for you (worth $180), ALL my products released so far and up to 28th Feb 2010 (worth more than $300), plus 8 weeks of my time where you get to call me and ask anything you like about creating and launching a product.

So you get to ask me about product creation, list building, copywriting, how to approach potential JV partners, autoresponders and so on.  I'll answer you to the best of my ability, but most importantly I'll answer you TRUTHFULLY and hold nothing back.  If I can see something is a bad idea, I'll tell you so.

Without a doubt there's a certain way you should approach your online career, and most people get it wrong.

I will help you get it right – IF you listen to me and follow my advice.

I'll tell you for free that when I started a few years ago, even though I thought I was pretty smart about it (watching what other marketers did rather than doing what they said), I still got a lot of it wrong.  I now see that at the time it was just dumb luck I survived that first year and that it was all hanging by a thread.

Now every new project I work on, I approach differently.  Every time I read someone else's sales copy, I know what's going on.  Every time I see a new product on the market, I know what the angle is.  And I REALLY know how to get the marketing "buzz" going…

So…

Do you think it's your time?

Would you like to become a player instead of a spectator in the new year?

Then click the link below and join me.

Update: Three spots gone, 7 remaining.

8 Weeks

-Frank Haywood

A couple of weeks ago I was chatting to a new friend on Skype, and I slowly realised he was pumping me for information.   I'm 99% sure it wasn't intentional.

After an hour or so, he said "Oh, I wish I'd recorded all this!"

"But you've been taking notes, right?"

"Yes."

That was when I had this urge I felt a couple of years ago.   At the time I said I'd probably never do it again as it's so time consuming, but here we are again.

That urge is to help people directly and personally.

So what I've decided to do is to put aside January and February and make myself available for you. You can call me almost any time you like (as long as I'm not asleep) on Skype.

You can then ask me any questions you like about Internet Marketing, Product Creation, Autoresponders – anything that will get you to the point where you create and launch your first product if you haven't already done so.

I'll tell you now (believe me or not) YOU can create a brand new product in a couple of days, even in just a few hours, and have the web site up and ready for sales within a week EASILY once you know what you're doing.

To put this into perspective, a couple of years ago, I did an exercise called "Seven Products In Seven Days".  I failed as I only got four products created (including web sites, sales pages, autoresponder, etc), but I still saw it as a huge success.  At the end of it I was shattered – but I proved to myself and to everybody else how quickly you can get things done when you really try.

And of course I had four new products, two of which I sold, and gave the others away as list builders.  I've since decommissioned or reworked them into other products as bonuses.

You can do this kind of thing too.   Yes you need a few technical skills, but it's nothing that isn't learnable by most people.  Like the saying goes "If you can program a VCR, you can do this."  (Yes, I know VCRs have been replaced by DVRs and that they're a lot easier to use, but you get my drift.)

The technical stuff is NOT that hard, and you can always outsource it if necessary.

But what IS hard is the marketing bit, the grabbing of people's attention, the build up of excitement, the ability to get people to do what you ask them to do.  Of course there are ways of dealing with everything, but if you don't know where to start, you never will.

What I did was I bought my way in.   I paid some experienced marketers to help me through the beginning.  In fact I've spent tens of thousands of dollars in learning since I got started four years ago.

Don't worry, I'm not asking you for tens of thousands of dollars, or even the couple of grand one of my friends suggested to me, or even the grand he then backed off to.

You can afford this, I've priced it VERY low.

The "catch" (if you can call it that) is I'm only going to take a few people.   Obviously I can't take on 500 people and talk to each of them whenever they need, but I can take on you and 9 other people without breaking a sweat.

I want to make something clear though.  This is NOT coaching.  This is more like consultancy, where you ask me and I'll tell you.

Much better really when you stop to think about it.

However, having said that…   If you were to ask me what the first steps you needed to take were, I'd tell you.  And if you then asked me to give you some tasks and instruction to get you going, I'd do that too.  

The focus of this consultancy is on product creation, list building, copywriting, how to approach potential JV partners, autoresponders and so on, which is where I have my skill set.  For instance it's no use asking me about CPA or Forex as I have no experience in those areas.

If you want in, then it's first come first served.  Remember I'm putting aside two whole months of my time just to speak to you personally.  Yes, I'll give you tasks if that's what you need of me, and I can also provide learning or at least point you in the right direction.

As if that wasn't enough, I've put together a very special bonus.  I've made arrangements that the first 10 people will get 12 months access to a brand new and excellent autoresponder service – 10,000 leads per month.  (I'll be flipping all my mailing lists to this new service in the new year.)

The value of this alone is $180.

And as if that wasn't enough, I'm also throwing in all my products released so far and up to 28th February 2010.  The value of that bonus is worth more than $300.

In all that's a REAL $480 worth of bonuses at least, that's not some figure based on products that aren't being sold – we've all seen that going on, right?

If you want all of this, then the first 10 people can get my personal attention for 8 weeks from January 4 through February 28, 2010 for a mind-bogglingly low price of… [EDIT]

I'll tell you tomorrow at 3.00pm GMT (10.00am EST).

-Frank Haywood

When I first started down this business path a few years ago, I realised fairly quickly that I couldn't do it all on my own. There was too much to learn and I floundered.

I quickly realised I needed help and so I went to a couple of seminars, signed up to a coaching programme and formed a mastermind group.

That realisation that I was stuck and then having the guts to admit it to myself was one of the cleverer things I've done. (I've done some pretty stupid stuff, but you live and learn.)

I think that the one thing that I can attribute most of my success to was the coaching programme, but also being able to talk to other people in the mastermind group was good too. The group lasted about 4 months before we all went off to do our own thing, but I made some good friends, and still talk to some of them fairly regularly on Skype.

It's been good. I wouldn't be where I am today without that – I'm fairly certain I'd be all washed up by now, dreams shattered.

Instead I have quite a few products out there, several good working relationships and some solid plans for 2010.

It doesn't all happen at once. It takes time. But looking back I now know that if I'd had someone knowledgable I could have turned to when I needed it, even for a short space of time, it would have made all the difference, and I'd be a lot further down the road than I am now.

In fact, I didn't really need the coaching, I just needed to able to talk to someone who'd been there before me so I could ask what to do next. Yeah I know that sounds a bit like coaching, but there's a subtle difference, believe me. The coaching programme I was on was in a set format, very rigid – weekly webinars followed by a mass Q&A session once a month, where we all had to sit in a queue to ask questions. Not great.

What I needed was someone I could turn to regularly, someone who I could ask questions of, as and when I needed to, and not have to wait a month for the next chance.

It would have made all the difference early on.

Now… I've always wanted to help other people, and over the past few years I've quietly helped a few people here and there where I could. I knew it wasn't always enough, and really wasn't that good because I've been too busy to do it properly.

So this is what I've decided to do for you if you've read this far.

I'm putting aside the whole of January and February so you can tap me up on Skype and ask me anything you want about Internet Marketing related stuff like product creation, list building, copywriting, how to approach potential JV partners, autoresponders and so on.

Effectively you'll be working with me for 2 months, and will have the same kind of access to me that my existing JV partners and friends have.

At this point I reckon you'll be thinking "How much is this going to cost me?"

Well, I told one of my friends what I wanted to do and he said "How many people you going to do this for bud?" I replied "10, but from experience I could probably take up to 15."

"Two grand a head."

"Nope," I said "that's more than I want to charge."

"Well I'd charge at least a thousand, but that's the least I'd do what you're talking about, it's crazy to do it for any less, it will take up virtually all your time. Think about people calling you all hours of the day."

Hmm…

Well I don't want to charge that much, but I can see his point. So I've had a think and I reckon I've come up with a good compromise that will keep the price low enough to be affordable to you.

I'm still mulling it over in my head, and please just bear in mind that I can only do this for a few people. I know that if you're one of the lucky ones, you'll see it as one of the best decisions you ever made, and from my perspective I'd love you to come join me.

I'll tell you more about it tomorrow.

-Frank Haywood