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	<title>Frank Haywood &#187; list building</title>
	<atom:link href="http://www.frankhaywood.com/tag/list-building/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.frankhaywood.com</link>
	<description>Product Creation, Traffic, List Building, Automation = Internet Business</description>
	<lastBuildDate>Tue, 07 Feb 2012 15:33:59 +0000</lastBuildDate>
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		<itunes:author></itunes:author>
		<itunes:summary>Product Creation, Traffic, List Building, Automation = Internet Business</itunes:summary>
		<itunes:explicit>No</itunes:explicit>
		<itunes:block>No</itunes:block>
		
		<item>
		<title>Personal One On One Coaching Part 2</title>
		<link>http://www.frankhaywood.com/personal-one-on-one-coaching-part-2/</link>
		<comments>http://www.frankhaywood.com/personal-one-on-one-coaching-part-2/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 15:44:48 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[Product Ideas]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[one on one]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[product creation]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=1602</guid>
		<description><![CDATA[<p>I had lots of replies and kind words to my last blog post about my depression a few years ago.</p>
<p>In that post I said I&#039;d tell you why I made it.  It&#039;s important.</p>
<p><a href="http://www.frankhaywood.com/personal-one-on-one-coaching-part-2/" class="more-link">Read more on Personal One On One Coaching Part 2&#8230;</a></p>
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			<content:encoded><![CDATA[<p>I had lots of replies and kind words to my last blog post about my depression a few years ago.</p>
<p>In that post I said I&#039;d tell you why I made it.  It&#039;s important.</p>
<p>With me, it was my trial through depression and the recovery time that followed that bought me to the place where I realised it was time to strike out on my own.  In my case I thankfully had no choice in having to do my own thing as following my depression I effectively became unemployable.</p>
<p>I can take advice, and I can learn stuff just like I&#039;ve always done, and even ask for help.  But what I can&#039;t do is have anyone tell me what to do.  I can&#039;t help that side of it any more, the barriers just go straight up and whoever&#039;s doing the telling is wasting their breath.  It&#039;s quite different if I <span style="text-decoration: underline;">want</span> the advice or knowledge.</p>
<p>When I finally moved into the digital products market place (in my case software) I believed for a short while all the nonsense I was told about how easy it was running an online business and how you didn&#039;t have to do any work, ha-ha.  I say &#034;nonsense&#034; because it really is.</p>
<p>Running your own business takes <strong>work</strong> and <strong>determination</strong> no matter what the business type.</p>
<p>There is no &#034;short cut&#034;, no &#034;magic bullet&#034;, no &#034;loophole&#034;, no &#034;weird solution&#034; or &#034;ancient remedy&#034; that many of the methods sellers would have you believe.  You just need to <em>choose something you&#039;re happy with</em> and work at it until you get better at doing whatever you do.</p>
<p>Obvious really isn&#039;t it?</p>
<p>If you&#039;ve been going through this yourself, or trying to get started at it, then you&#039;ll have found that to begin with many of your days bring new problems to go with the pile of existing ones and the need to discover ways of solving them.  And you find yourself &#034;working&#034; long, unproductive, pointless days when what you really need to be doing is focussing on the money that will drive your business forward.</p>
<p>More than 60% of people give up at some time in the first 6 months for whatever reason, and I suspect the biggest reasons to be a lack of focus and just plain not knowing what to do.  This results in trying out lots of different things &#8211; &#034;thrashing about&#034; &#8211; until finally throwing the towel in.</p>
<p>I&#039;ll repeat it again in case you weren&#039;t paying attention further up the page, you need to <em>choose something you&#039;re happy with</em> and work at it.  <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_rolleyes.gif' alt=':roll:' class='wp-smiley' /> </p>
<p>Usually and in my experience, whatever that something is, then you&#039;ll find there&#039;s always going to be a core set of requirements.</p>
<p>From my own perspective, I chose to sell software.  Some days I wish I&#039;d just gone into ebooks as I&#039;d have total control of my own product creation process, but I don&#039;t see that as being as much fun as working in software.  I&#039;ve always liked computers, but that&#039;s just me.  Something else might light you up in your case, or you may be similar to me.</p>
<p>Whatever it is, you need to do something you enjoy, or at the very least feel confident and determined about.</p>
<p>And I can help if you let me.</p>
<p>In a few days time I&#039;ll be opening what might be my last ever personal coaching programme which will run through January and February 2012.</p>
<p>I say might be last ever because I have a project starting in March that will consume a chunk of my time and may eventually take me in a different direction (still with software).  We&#039;ll see, it&#039;s very early days yet.</p>
<p>The last coaching I did was four years ago so you can see it&#039;s not the kind of thing I do on a regular basis and that&#039;s why I think it&#039;s a bit special.</p>
<p>I won&#039;t be pushing you through a one-size-fits-all sausage machine.  I know that more than a few of the coaching programmes I&#039;ve seen tend to operate on a &#034;come one, come all&#034; basis, but that&#039;s not how I do it.</p>
<p>This will be personal coaching, tailored for you.  The way I think coaching should be done.</p>
<p>There are some provisos that come with it though, and these are only there to make sure you&#039;re not signing up for something that isn&#039;t appropriate for you.</p>
<p><strong>#1</strong> &#8211; The coaching will be in the IM (Internet Marketing) niche.</p>
<p><strong>#2</strong> &#8211; The coaching <span style="text-decoration: underline;">won&#039;t</span> attempt to cover things I don&#039;t do myself such as CPA and PPC, or network marketing.  I have very little knowledge of those and I&#039;m not really inclined to find out, it&#039;s just not my bag.</p>
<p><strong>#3</strong> &#8211; The coaching <span style="text-decoration: underline;"><em>will</em></span> cover things like product creation, traffic, list building and automation by outsourcing.  The stuff I personally see as vitally impotant to most online businesses.  I&#039;ll give you more information on what I <span style="text-decoration: underline;"><em>will</em></span> cover with this personal coaching in my next post.</p>
<p><strong>#4</strong> &#8211; You&#039;re prepared to <strong>work</strong> hard at it and work under your own initiative with my guidance.  Yes as your coach I&#039;ll do some hand holding and pointing you in the right direction, but the sooner you take responsibility for your performance the better.  I can help you achieve that very useful attribute.</p>
<p><strong>#5</strong> &#8211; You commit to the ethic of product creation.  To be in the &#034;game&#034;, you need your own products to either give away (to list build) or preferably sell, and I can&#039;t see any reason why you shouldn&#039;t be able to create or have one created for you after 30 days or less.  Once you know what you&#039;re doing and you&#039;re really cooking with some useful outsourcers, a week or less for product creation is completely do-able.</p>
<p>On that last one, having your own product(s) is vitally important as from that point on you can start list building.  The size of your list bears a direct correlation to the size of your business.  Simple isn&#039;t it?</p>
<p>That okay for starters?</p>
<p>More information on personal coaching in my next post.</p>
<p>-Frank Haywood</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>2012 Personal Coaching Programme</title>
		<link>http://www.frankhaywood.com/2012-personal-coaching-programme/</link>
		<comments>http://www.frankhaywood.com/2012-personal-coaching-programme/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 14:33:33 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[product creation]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=1593</guid>
		<description><![CDATA[<p>After many requests for help I&#039;ve received from people this year about how to set up their sites, how to create a product, how to outsource it, how to build a mailing list etc, I&#039;m finally able to offer a coaching programme.</p>
<p><a href="http://www.frankhaywood.com/2012-personal-coaching-programme/" class="more-link">Read more on 2012 Personal Coaching Programme&#8230;</a></p>
<p><a class="a2a_dd a2a_target addtoany_share_save" href="http://www.addtoany.com/share_save#url=http%3A%2F%2Fwww.frankhaywood.com%2F2012-personal-coaching-programme%2F&#38;title=2012%20Personal%20Coaching%20Programme" id="wpa2a_4"><img src="http://www.frankhaywood.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share"/></a></p>]]></description>
			<content:encoded><![CDATA[<p>After many requests for help I&#039;ve received from people this year about how to set up their sites, how to create a product, how to outsource it, how to build a mailing list etc, I&#039;m finally able to offer a coaching programme.</p>
<p>Unlike some marketers who only make their money by coaching others, I&#039;m the real deal.  I&#039;m like you.</p>
<p>On Wednesday 7th December I&#039;ll make an announcement as to how you can sign up for coaching with me.</p>
<p>This will be a little different to the usual &#034;run-of-the-mill&#034; progammes as you&#039;ll be getting direct access to me via Skype or phone. And I&#039;ll also expect you to be open to doing other projects with me under my guidance, as a joint venture partner.</p>
<p>It will be an ongoing 12 month programme, although you will have at least one product and web site at the end of the first 60 days coaching.  Depending on how fast you can work, there&#039;s no reason why you couldn&#039;t have at least two products and web sites (it&#039;s up to you), and you&#039;ll soon learn how you can create one per week with a bit of effort.</p>
<p>One per week?</p>
<p>Well, long time readers of this blog will know that&#039;s almost exactly what I&#039;ve been doing over the last couple of years.  And I also know there are people reading this that have bought pretty much everything I&#039;ve ever released.</p>
<p>You&#039;ll learn how you can move fast and achieve the same kind of results as I do.  There have been many times where I&#039;ve had the idea on Monday and delivered the product on Friday.</p>
<p>The focus will be in the IM niche and will be on product creation, traffic, list building, outsourcing and earning lots of money.</p>
<p>Due to the very personal nature of the coaching, you will be one of only 10 people that I&#039;ll be working with. I don&#039;t believe I can offer you the kind of attention you need to succeed with any more than that.</p>
<p>I know that some people will want to know how much the personal coaching will cost, and my first (and experienced) response to that is if you&#039;re serious about succeeding online it shouldn&#039;t matter.  You&#039;re simply coming at it from the wrong point of view.</p>
<p>This is NOT an expense, it&#039;s an INVESTMENT.  In you.</p>
<p>There&#039;s never been anything more true than &#034;you have to give to get&#034;, so just put it on your credit card and pay it back out of the profits.</p>
<p>Let me put this into perspective.  A few years ago I paid something like <del>$10,000</del> for coaching, and although I didn&#039;t get everything that was advertised (shrugs) and a lot of it was unnecessary (shrugs again) I still consider that the BEST investment I ever made.</p>
<p>I paid for it on my credit card and maxed it out.  The credit card company being the evil swines they are then upped my limit, but that&#039;s another story.</p>
<p>All I want to say here is, I&#039;m NOT going to be asking you for anything like the <del>$10,000</del> I paid.</p>
<p>This is SERIOUSLY affordable if you&#039;re SERIOUS about making a go of it online.  I don&#039;t know, maybe you&#039;ve had a bit of a skirmish already with creating a product, but it didn&#039;t go anywhere?</p>
<p>We can fix that.</p>
<p>On Saturday I&#039;ll tell you something very personal about me that I&#039;ve shared with maybe two or three people over the last few years.</p>
<p>I&#039;ll publicly explain how and WHY I got into marketing, and what drove me to do what I now do, and why my options became limited and why I HAD to do what I do.</p>
<p>Who knows?  You may have a similar story.</p>
<p>Please leave a comment with your thoughts.</p>
<p>-Frank Haywood</p>
]]></content:encoded>
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		<slash:comments>8</slash:comments>
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		<title>Five Minute Reviews &#8211; New WSO</title>
		<link>http://www.frankhaywood.com/five-minute-reviews-new-wso/</link>
		<comments>http://www.frankhaywood.com/five-minute-reviews-new-wso/#comments</comments>
		<pubDate>Sun, 13 Nov 2011 17:20:42 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[5 minutes]]></category>
		<category><![CDATA[pre-sell]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[reviews]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=1585</guid>
		<description><![CDATA[<p>Some time on Monday 14th, I&#039;ll be releasing a new WSO and it&#039;s the first of a couple of projects I&#039;ve been working on with Martin Salter.</p>
<p>If you&#039;ve been reading my recent emails then you&#039;ll have already heard me mention Martin a few times.</p>
<p><a href="http://www.frankhaywood.com/five-minute-reviews-new-wso/" class="more-link">Read more on Five Minute Reviews &#8211; New WSO&#8230;</a></p>
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			<content:encoded><![CDATA[<p>Some time on Monday 14th, I&#039;ll be releasing a new WSO and it&#039;s the first of a couple of projects I&#039;ve been working on with Martin Salter.</p>
<p>If you&#039;ve been reading my recent emails then you&#039;ll have already heard me mention Martin a few times.</p>
<p>He is AMAZING.</p>
<p>While people have often told me they&#039;re impressed with the amount of products I put out (yeah I know I don&#039;t always get it right), my output is piffling compared to what Martin can do.  He can put together an entire product including videos, ebooks, sales page design and sales copy in 20 working hours (at a push).</p>
<p>I&#039;m 99% certain that there are people reading this who have had Martin create a white label product for them.  And I&#039;m 100% certain that there are people reading this that have bought one of Martin&#039;s products and not realised it was Martin who created it.</p>
<p> <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>So you know that when he gets stuck into a longer term project then it&#039;s going to turn out something special.</p>
<p>This is the first of them that we&#039;ve collaborated on and we think it&#039;s pretty damn cool.  We&#039;ve both said that if we saw this when we were both starting out a few years ago we&#039;d have snapped it up.  But the nice thing is it&#039;s not just for newbies either.  Even though we&#039;re the ones creating this, we&#039;ll be using it on our own sites too.</p>
<p>It&#039;s something we&#039;ve both been doing for a few years now in an on-off fashion when it takes our fancy, so it&#039;s nothing new in that respect.  But it&#039;s very new when it comes to how it affects you.</p>
<p>We&#039;ve created an easy (for you) way of adding product reviews to your blogs in under 5 minutes per review.</p>
<p>The way it works is we create the reviews at an average 2-3 per month &#8211; very probably more than that &#8211; and you do a quick copy and paste of a shortcode with your affiliate links embedded inside and create a new WordPress post.  This then creates a short pre-sell review on your web site which points to a fuller pre-sell on a completely unbranded white label site.</p>
<p>Pre-sells are a great way of introducing a potential buyer to a product.</p>
<p>All the white label site reviews appear with your name on them and your affiliate links &#8211; the method we&#039;ve put in place effectively rebrands the site to appear as if it&#039;s all yours.  When a visitor clicks the link on ANY of the reviews on the rebranded site, you earn the commission.</p>
<p>What that means is that even if people don&#039;t buy the product in the review they originally came to read and instead buy something else, you STILL earn the commission on that other product.  (Martin and I don&#039;t take any of the commissions &#8211; they&#039;re all yours &#8211; we earn our money from membership subs.)</p>
<p>Now we know that there are some membership review sites out there already, and that they&#039;re asking for $27+ / month &#8211; eventually we&#039;ll be there too when we hit our targets.</p>
<p>But on the 14th we&#039;re releasing a WSO for $7 membership which is a $5 discount on the official launch price.  This is a monthly recurring subscription, and we think it&#039;s so low and so easy to increase your income that it&#039;s the proverbial no-brainer.</p>
<p>When you&#039;ve registered and added your affiliate IDs, then it will take you about 5 minutes to add each new review to your blog.  Mix that in with some regular blog content of your own and you&#039;ll begin to build and fatten your personal cash cow.  </p>
<p>Even if you consider yourself a complete newbie, then you can do this.</p>
<p>And once you have your reviews in place, then all you need to do is make forum and blog comments in order to see traffic clicking through to your blog.  Where you could then also make them an offer to join your mailing list.</p>
<p>So not only do you easily build a pre-sell review blog, you also get to build a mailing list.  <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>I hope you can see the potential in this simple to do method.</p>
<p>I&#039;ll drop you a line on Monday the 14th when the WSO opens.</p>
<p>-Frank</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>Building A List Of Buyers</title>
		<link>http://www.frankhaywood.com/building-a-list-of-buyers/</link>
		<comments>http://www.frankhaywood.com/building-a-list-of-buyers/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 15:55:01 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[buyers]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[product creation]]></category>
		<category><![CDATA[wso]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=1538</guid>
		<description><![CDATA[<p>Where could you possibly get new buyers in the Internet Marketing niche on your mailing list and only pay 50 cents or less per lead?</p>
<p>Or in my case, pay nothing at all.  In fact I made a few hundred dollars on the front, much to my surprise.</p>
<p><a href="http://www.frankhaywood.com/building-a-list-of-buyers/" class="more-link">Read more on Building A List Of Buyers&#8230;</a></p>
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			<content:encoded><![CDATA[<p>Where could you possibly get new buyers in the Internet Marketing niche on your mailing list and only pay 50 cents or less per lead?</p>
<p>Or in my case, pay nothing at all.  In fact I made a few hundred dollars on the front, much to my surprise.</p>
<p>Think about this for a moment now&#8230;  If you could pay 50 cents for a new buyer on your mailing list, and then sell them something for a dollar, you&#039;re ahead of the game.</p>
<p>Let&#039;s put it another way.</p>
<div id="simpleshadow1-parent" class="simpleshadow normal parent">
<div id="simpleshadow1-child" class="child">If you could stand on a busy street corner handing out 50 cents to everyone you meet and have them give you a dollar in return a couple of days later, how many people would you give the 50 cents to?  <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> <br /><br /></div>
<p class="bottom"><!-- BOTTOM --></p>
</div>
<p class="end-jb"><!-- END JOHNSONBOX --></p>
<p>And how about if they gave you another dollar a couple of weeks later?  And then again another couple of weeks after that.</p>
<p>That&#039;s what I&#039;m talking about.</p>
<p>I have to clarify here though.  It&#039;s not the same person giving you a dollar and then another and another, but when you do the maths that&#039;s what it works out as.</p>
<p>Put another way, you pay 50 cents per buyer on your list, and you get 10 of them.  A few days later one of them gives you $10.  A couple of weeks after that, a different one gives you $10.  And so on.</p>
<p>The effect is, it&#039;s like all of them giving you a dollar every so often.  You with me?</p>
<p>That then drives the simple doubling of your 50 cents to another level, because you aren&#039;t just doubling it, you&#039;re trebling or quadrupling it, or even more.  So if you see you&#039;re making $2 per lead over a month or so, you know that you can now afford to spend $1.50 to get that lead and you&#039;re still making 50 cents on the deal.</p>
<p>That&#039;s how you should look at your online business.</p>
<div id="simpleshadow1-parent" class="simpleshadow normal parent">
<div id="simpleshadow1-child" class="child">You need buyers, and you need to know the numbers and do your sums to work out how much it costs you to get a new lead.  It can be fiddly to do so and consume a lot of time until you get it all worked out so that your numbers update themselves.  It can be a difficulty and I don&#039;t know of any easy way of doing it, especially if there are new buyers coming in, and old buyers leaving.  It makes it hard to see which lists are performing and what the real figures are for the new buyers unless you take the time out to segment and test each new group that joins.<br /><br /></div>
<p class="bottom"><!-- BOTTOM --></p>
</div>
<p class="end-jb"><!-- END JOHNSONBOX --></p>
<p>That&#039;s a bit of a royal pain, but I can see that with MASSIVE numbers of buyers coming on board and where the money numbers are high, how important it is to do this.</p>
<p>Let&#039;s get back down to earth.</p>
<p>From my perspective, I like to keep things as simple as I possibly can and I often don&#039;t have the patience to put checks in place and work it all out to the nth degree.  As long as I can see the exercise has paid for itself a few days later, then I&#039;m a happy bunny.  Because buyers often hang around for quite a while, sometimes years.</p>
<p>That 50 cents cost up front could have a massive return on an individual basis.  I know that many people reading this right now have been on my list for years and have bought everything I&#039;ve released in that time (thank you!) and will still be around (I hope) for years to come.</p>
<p>Where then, do we get the new buyers for 50 cents or less per lead?</p>
<p>From the Warrior Forum.</p>
<p>It&#039;s like a busy street corner that&#039;s populated with a special kind of person that&#039;s in the Internet Marketing niche &#8211; it&#039;s not the only one, but it&#039;s the busiest.  If you go looking, you&#039;ll find busy forums out there for many niches where you can do the same or a similar thing.</p>
<p>From my perspective and probably yours if you&#039;re a marketer, the Warrior Forum is THE place to find new buyers.  They even have a special place on that forum where you can bang your drum called the Warrior Special Offers forum.</p>
<p>You can go there with a product you&#039;ve created, put up a sales page in the form of a new thread and watch the buyers join your lists.</p>
<p>It costs $40 to run a WSO (there are other criteria too), and another $19 to use the Warrior Plus system &#8211; which is absolutely crucial to your list building efforts.</p>
<p>Up front you have a $59 outlay, and as long as you can bring in at least that much in sales, you&#039;ve broken even.  It hasn&#039;t cost you a penny to run and you&#039;ve picked up at least a few new buyers on your mailing list</p>
<div id="simpleshadow1-parent" class="simpleshadow normal parent">
<div id="simpleshadow1-child" class="child">In practice, as long as you run your WSO with 100% commissions and it&#039;s a GOOD product or a GOOD deal, you&#039;ll get LOTS of affiliates promoting for you that you&#039;ve never heard of before.  All thanks to the Warrior Plus (WSO+) system.<br /><br /></div>
<p class="bottom"><!-- BOTTOM --></p>
</div>
<p class="end-jb"><!-- END JOHNSONBOX --></p>
<p>The WSO+ attracts affiliates like this.</p>
<p>The seasoned affiliate may check out your WSO as a likely candidate, and as soon as they see the WSO+ button on it, they go to the affiliate page to check out the offer.  If your product is part of a rising price sale and pays 100% instant commissions, then it&#039;s a very attractive proposition to them.</p>
<p>What the affiliate will then do is place a request with you that will allow them to be your affiliate for this sale.  If you wish you can then auto-approve them for all future sales if you know who they are or they perform particularly well.</p>
<p>They will then send you traffic to your WSO using their affiliate link, and some of that traffic will buy.  The affiliate will get paid immediately into their PayPal account, the buyer gets their product, and if you&#039;ve created your new list using Aweber or ImnicaMail, then WSO+ will auto-add them to your list.  (They still have to confirm by clicking a link, but most do.)</p>
<p>That&#039;s a win-win-win.  Perfect!</p>
<p>If you&#039;re lucky, enough casual traffic will find your WSO attractive enough to buy and you&#039;ll make enough money to cover your WSO.  In that case, the new buyers on your list haven&#039;t cost you a penny.  You shouldn&#039;t bank on it though.</p>
<div id="simpleshadow1-parent" class="simpleshadow normal parent">
<div id="simpleshadow1-child" class="child">You should be very happy to break even, and ecstatic to make money on the deal.  Remember that making your money on the front isn&#039;t what this is all about.  You can make your pot of gold after the event by either selling your new buyers one or more of your other products, or by being an affiliate for other vendors or both.<br /><br /></div>
<p class="bottom"><!-- BOTTOM --></p>
</div>
<p class="end-jb"><!-- END JOHNSONBOX --></p>
<p>Here&#039;s the proviso to make this work.</p>
<p>You need your own products that you created yourself or had created just for you.</p>
<p>I said this a few years ago, and it was important enough for me to stick it to the top of my blog.</p>
<p>Product Creation, Traffic, List Building, Automation = Internet Business.</p>
<p>And then again a variant on that on another site I&#039;ll be opening shortly:-</p>
<p>Product Creation &gt;&gt; Traffic &gt;&gt; List Building &gt;&gt; Business Building</p>
<p>It might sound obvious, or difficult, or crazy, or easy, or not for you, or whatever, but it works.</p>
<p>If you choose a style or niche (e.g. mine&#039;s web apps, WordPress plugins and scripts) then go and find out what people in your niche want&#8230; they will buy.  And if they like what you did, they will buy other things from you too as long as you address what they want.</p>
<p>You need the power of affiliates to really make it all work, and you turn them onto promoting for you by paying them 100%.</p>
<p>Okay?</p>
<p>Let&#039;s just quickly run through it again.</p>
<ul class="check">
<li>Create a product.</li>
<li>Put up a WSO for it.</li>
<li>Use the WSO+ system to pay 100% commissions to your affiliates.</li>
<li>Gather your new buyers onto a new mailing list.</li>
<li>Repeat.</li>
</ul>
<p>You then make your money by selling other products or memberships to your new buyers afterwards.</p>
<p>After you&#039;ve gone through this cycle a few times and created a few products, then it gets easier as you can sell your original products directly to your new buyers as those products will be new to them.</p>
<p>That doesn&#039;t sound too hard does it?  It&#039;s also fun and you learn lots of new stuff along the way.</p>
<p>If you have any questions, please feel free to ask.  What have I missed out?  Do you need some more detail?  And so on.</p>
<p>Fire away.</p>
<p>-Frank Haywood</p>
]]></content:encoded>
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		<title>How To Create List Builders</title>
		<link>http://www.frankhaywood.com/how-to-create-list-builders/</link>
		<comments>http://www.frankhaywood.com/how-to-create-list-builders/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 12:29:43 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[dollar]]></category>
		<category><![CDATA[script]]></category>
		<category><![CDATA[seven]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=701</guid>
		<description><![CDATA[<p>Probably the best thing you can do for your online business is to build a mailing list.</p>
<p>It&#039;s always an eye opener for people when I say that the size of your business is a direct reflection of the size of your mailing list.  Okay that&#039;s not 100% true as there are other variables which I&#039;ll talk about shortly, but it <strong><em>is</em></strong> a good indicator.</p>
<p><a href="http://www.frankhaywood.com/how-to-create-list-builders/" class="more-link">Read more on How To Create List Builders&#8230;</a></p>
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			<content:encoded><![CDATA[<p>Probably the best thing you can do for your online business is to build a mailing list.</p>
<p>It&#039;s always an eye opener for people when I say that the size of your business is a direct reflection of the size of your mailing list.  Okay that&#039;s not 100% true as there are other variables which I&#039;ll talk about shortly, but it <strong><em>is</em></strong> a good indicator.</p>
<p>There are many ways to list build, and a favourite of many people is to offer a freebie in return for a name and email address.</p>
<p>The problem with only using this method is you get what are called &#034;tyre kickers&#034; on your lists.  Now that&#039;s not a bad thing as over time you can educate your tyre kickers into becoming buyers, but generally speaking if you&#039;re building a list, you want to build a list of buyers rather than tyre kickers.</p>
<p>I&#039;ve found that if you have say 10,000 people on your mailing list that there&#039;s a small core of a few hundred people who tend to take notice of what you say.</p>
<p>(If you&#039;re reading this then you&#039;re probably one of those people, and to you I say Thank You!)</p>
<p>If you think about it, this is one of the variables I mentioned above.  It&#039;s entirely possible to run a successful business online with just those few hundred people.  It&#039;s not always size that counts!  It&#039;s the <strong><em>responsiveness</em></strong> of the people on your mailing list that really makes the difference, and that&#039;s obvious when you stop to think about it.</p>
<p>So ideally you want to build lists of a mix of freebie seekers that you can educate over the long term, and more importantly buyers.</p>
<p>I&#039;ve already mentioned the most common way of building a freebie seekers list &#8211; you just give stuff away in return for a name and email address.  You might now be thinking to yourself, &#034;Okay so I have to sell stuff in order to build a list of buyers, and that&#039;s harder than it sounds.&#034;</p>
<p>True.</p>
<p>And one of the reasons it&#039;s so hard to build a buyers list is you don&#039;t get enough proven buyers visiting the site where you&#039;re selling your products.  Just increasing your search engine traffic isn&#039;t enough, as you could just end up with a pile of freebie seekers at your site who have no intention of buying anything.</p>
<p>So how do you increase the number of proven buyers to your site?</p>
<p>Here it comes.  The answer is in four parts.</p>
<p>#1 &#8211; You create a low cost product, usually under $17, under $12 is better, and $7 is the magic number.</p>
<p>#2 &#8211; You run an affiliate scheme, and let affiliates and joint venture partners send you traffic that consists of people who listen to <em><strong>them</strong></em>.  These people are already warm and there&#039;s a better than average chance they&#039;ll buy.</p>
<p>#3 &#8211; You pay 100% commission directly to the affiliate and straight into their PayPal account.  Affiliates love this and are always eager to promote.</p>
<p>#4 &#8211; On your download page you get them to join your mailing list.  There&#039;s a simple technique you can use that will turn almost 95% of buyers into subscribers.  I&#039;ll tell you about that next time.</p>
<p>What happens is as you pick up buyers they immediately turn into affiliates who are all willing to promote your product.  Think &#8211; they were impressed enough to buy it and so why wouldn&#039;t they be impressed enough to also promote it and make back the money they spent buying it?</p>
<p>So you end up with a constant stream of buyers and affiliates, all busy buying and then promoting your product, and ultimately building you a list of buyers which is exactly what you want.</p>
<p>You don&#039;t make any money from this product, but you can later sell something else to your list of buyers, or even promote someone elses product, maybe another 100% commission item.</p>
<p>There&#039;s also another option where you even upsell directly during the sales process, and take a cut of that sale rather than the front end one.</p>
<p>There are even more variants on this entire process.</p>
<p>You could put a squeeze page on the front of your site, and get a name and email address in return for a freebie, and <em><strong>then</strong></em> offer the full price item as an upsell, and maybe even do another upsell to something else.  The full price item could be 100% commission and the second upsell 50%.</p>
<p>Or you could use a DHTML popover on your regular sales page to capture the name and email address instead.</p>
<p>Using either of those you build a list of freebie seekers and a list of buyers at the same time.</p>
<p>It&#039;s up to you really how you do it, but I&#039;m sure you can see the benefit?  Doesn&#039;t all this make perfect sense?</p>
<p>The question you might have now is <em><strong>how</strong></em> you can do it.  You need a script that will handle the sales process.</p>
<p>Well first up, both the free and paid for versions of SmartDD will allow you to run a 100% affiliate scheme and also run one time offers at a different percentage commission.  Or the Nickel Script will also allow you to run fixed price sales at 100% commission too, but no upsells.</p>
<p>However, probably the simplest method is to use a script that&#039;s specially designed to handle the exact scenarios I&#039;ve mentioned above.</p>
<p>Now the thing is, I thought <em><strong>everyone</strong></em> knew about this script, but I just shouldn&#039;t take things like that for granted as I&#039;ve had several people tell me recently that they&#039;d never heard of it.</p>
<p>What you actually buy is an ebook that describes in detail the advantages of using the above method and exactly how to do it.  And what comes with it is the script that will allow you to use this method and pay your affiliates instantly and automatically directly into their PayPal account.</p>
<p>Better still is that there are no databases to set up &#8211; the whole thing runs off flat text files just like the Nickel Script does.</p>
<p>But the icing on the cake is the price.</p>
<p>Just $7.</p>
<p>You can get it from here:-</p>
<p><a href="http://www.frankhaywood.com/go/7ds/">http://www.frankhaywood.com/go/7ds/</a></p>
<p>-Frank Haywood</p>
]]></content:encoded>
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		<title>8 Weeks &#8211; Join Me</title>
		<link>http://www.frankhaywood.com/8-weeks-join-me/</link>
		<comments>http://www.frankhaywood.com/8-weeks-join-me/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 15:00:26 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[autoresponders]]></category>
		<category><![CDATA[consultancy]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[product creation]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=622</guid>
		<description><![CDATA[<p>The first opening to spend 8 weeks with me is now officially live.</p>
<p>In case you&#039;ve only just joined my mailing list, or you missed it, I&#039;m putting aside 8 weeks starting on the 4th Jan 2010 so you can call me and ask me anything you like that will get you to where you create and launch your first product.</p>
<p><a href="http://www.frankhaywood.com/8-weeks-join-me/" class="more-link">Read more on 8 Weeks &#8211; Join Me&#8230;</a></p>
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			<content:encoded><![CDATA[<p>The first opening to spend 8 weeks with me is now officially live.</p>
<p>In case you&#039;ve only just joined my mailing list, or you missed it, I&#039;m putting aside 8 weeks starting on the 4th Jan 2010 so you can call me and ask me anything you like that will get you to where you create and launch your first product.</p>
<p>There are <s>10</s> <strong>7</strong> slots available that include 12 months of a brand new autoresponder service I&#039;ve negotiated for you (worth $180), ALL my products released so far and up to 28th Feb 2010 (worth more than $300), plus 8 weeks of my time where you get to call me and ask anything you like about creating and launching a product.</p>
<p>So you get to ask me about product creation, list building, copywriting, how to approach potential JV partners, autoresponders and so on.  I&#039;ll answer you to the best of my ability, but most importantly I&#039;ll answer you <span style="text-decoration: underline;">TRUTHFULLY</span> and hold <span style="text-decoration: underline;">nothing back</span>.  If I can see something is a bad idea, I&#039;ll tell you so.</p>
<p>Without a doubt there&#039;s a certain way you should approach your online career, and most people get it wrong.</p>
<p>I will help you get it <strong>right</strong> &#8211; IF you listen to me and follow my advice.</p>
<p>I&#039;ll tell you for free that when I started a few years ago, even though I thought I was pretty smart about it (watching what other marketers did rather than doing what they said), I still got a lot of it wrong.  I now see that at the time it was just dumb luck I survived that first year and that it was all hanging by a thread.</p>
<p>Now every new project I work on, I approach differently.  Every time I read someone else&#039;s sales copy, I know what&#039;s going on.  Every time I see a new product on the market, I know what the angle is.  And I REALLY know how to get the marketing &#034;buzz&#034; going&#8230;</p>
<p>So&#8230;</p>
<p>Do you think it&#039;s your time?</p>
<p>Would you like to <em>become a player</em> instead of a spectator in the new year?</p>
<p>Then <em>click the link</em> below and <em>join me</em>.</p>
<p><strong>Update</strong>: Three spots gone, 7 remaining.</p>
<p>&nbsp;</p>
<p><a href="http://www.frankhaywood.com/go/8wc/">8 Weeks</a></p>
<p>-Frank Haywood</p>
]]></content:encoded>
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		<item>
		<title>Pump Me For 8 Weeks</title>
		<link>http://www.frankhaywood.com/pump-me-for-8-weeks/</link>
		<comments>http://www.frankhaywood.com/pump-me-for-8-weeks/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 17:00:53 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[autoresponders]]></category>
		<category><![CDATA[consultancy]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[product creation]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=614</guid>
		<description><![CDATA[<p>This is a follow on from yesterday.</p>
<p>A couple of weeks ago I was chatting to a new friend on Skype, and I slowly realised he was pumping me for information.   I&#039;m 99% sure it wasn&#039;t intentional.  <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p><a href="http://www.frankhaywood.com/pump-me-for-8-weeks/" class="more-link">Read more on Pump Me For 8 Weeks&#8230;</a></p>
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			<content:encoded><![CDATA[<p>This is a follow on from yesterday.</p>
<p>A couple of weeks ago I was chatting to a new friend on Skype, and I slowly realised he was pumping me for information.   I&#039;m 99% sure it wasn&#039;t intentional.  <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>After an hour or so, he said &#034;Oh, I wish I&#039;d recorded all this!&#034;</p>
<p>&#034;But you&#039;ve been taking notes, right?&#034;</p>
<p>&#034;Yes.&#034;</p>
<p>That was when I had this urge I felt a couple of years ago.   At the time I said I&#039;d probably never do it again as it&#039;s so time consuming, but here we are again.</p>
<p>That urge is to help people directly and <span style="text-decoration: underline;">personally</span>.</p>
<p>So what I&#039;ve decided to do is to put aside January and February and make myself available for you.  <em>You can call me</em> almost any time you like (as long as I&#039;m not asleep) on Skype.</p>
<p>You can then ask me any questions you like about Internet Marketing, Product Creation, Autoresponders &#8211; anything that will get you to the point where you create and launch your first product if you haven&#039;t already done so.</p>
<p>I&#039;ll tell you now (believe me or not) <span style="text-decoration: underline;">YOU</span> can create a brand new product in a couple of days, even in just a few hours, and have the web site up and ready for sales within a week <span style="text-decoration: underline;">EASILY</span> once you know what you&#039;re doing.</p>
<p>To put this into perspective, a couple of years ago, I did an exercise called &#034;Seven Products In Seven Days&#034;.   I failed as I only got four products created (including web sites, sales pages, autoresponder, etc), but I still saw it as a huge success.   At the end of it I was shattered &#8211; but I proved to myself and to everybody else how quickly you can get things done when you really try.</p>
<p>And of course I had four new products, two of which I sold, and gave the others away as list builders.   I&#039;ve since decommissioned or reworked them into other products as bonuses.</p>
<p>You can do this kind of thing too.   Yes you need a few technical skills, but it&#039;s nothing that isn&#039;t learnable by most people.   Like the saying goes &#034;If you can program a VCR, you can do this.&#034;   (Yes, I know VCRs have been replaced by DVRs and that they&#039;re a lot easier to use, but you get my drift.)</p>
<p>The technical stuff is NOT that hard, and you can always outsource it if necessary.</p>
<p>But what IS hard is the marketing bit, the grabbing of people&#039;s attention, the build up of excitement, the ability to get people to do what you ask them to do.   Of course there are ways of dealing with everything, but if you don&#039;t know where to start, you never will.</p>
<p>What I did was I bought my way in.   I paid some experienced marketers to help me through the beginning.   In fact I&#039;ve spent tens of thousands of dollars in learning since I got started four years ago.</p>
<p>Don&#039;t worry, I&#039;m not asking you for tens of thousands of dollars, or even the couple of grand one of my friends suggested to me, or even the grand he then backed off to.</p>
<p>You can afford this, I&#039;ve priced it VERY low.</p>
<p>The &#034;catch&#034; (if you can call it that) is I&#039;m only going to take a few people.   Obviously I can&#039;t take on 500 people and talk to each of them whenever they need, but I can take on you and 9 other people without breaking a sweat.</p>
<p>I want to make something clear though.   This is NOT coaching.   This is more like consultancy, where you ask me and I&#039;ll tell you.</p>
<p>Much better really when you stop to think about it.</p>
<p>However, having said that&#8230;   If you were to ask me what the first steps you needed to take were, I&#039;d tell you.    And if you then asked me to give you some tasks and instruction to get you going, I&#039;d do that too.   <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>The focus of this consultancy is on product creation, list building, copywriting, how to approach potential JV partners, autoresponders and so on, which is where I have my skill set.   For instance it&#039;s no use asking me about CPA or Forex as I have no experience in those areas.</p>
<p>If <em>you want in</em>, then it&#039;s <em>first come first served</em>.   Remember I&#039;m putting aside two whole months of my time just to speak to you personally.   Yes, I&#039;ll give you tasks if that&#039;s what you need of me, and I can also provide learning or at least point you in the right direction.</p>
<p>As if that wasn&#039;t enough, I&#039;ve put together a very special bonus.  I&#039;ve made arrangements that the first 10 people will get 12 months access to a brand new and excellent autoresponder service &#8211; 10,000 leads per month.   (I&#039;ll be flipping all my mailing lists to this new service in the new year.)</p>
<p>The value of this alone is $180.</p>
<p>And as if <span style="text-decoration: underline;">that</span> wasn&#039;t enough, I&#039;m also throwing in all my products released so far and up to 28th February 2010.   The value of that bonus is worth more than $300.</p>
<p>In all that&#039;s a REAL $480 worth of bonuses <span style="text-decoration: underline;">at least</span>, that&#039;s not some figure based on products that aren&#039;t being sold &#8211; we&#039;ve all seen that going on, right?</p>
<p>If <em>you want all of this</em>, then the first 10 people can <em>get my personal attention</em> for 8 weeks from January 4 through February 28, 2010 for a mind-bogglingly low price of&#8230; [EDIT]</p>
<p>I&#039;ll tell you tomorrow at 3.00pm GMT (10.00am EST).</p>
<p>-Frank Haywood</p>
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		<title>Work With Me For 2 Months</title>
		<link>http://www.frankhaywood.com/work-with-me-for-2-months/</link>
		<comments>http://www.frankhaywood.com/work-with-me-for-2-months/#comments</comments>
		<pubDate>Sun, 29 Nov 2009 14:38:54 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[autoresponders]]></category>
		<category><![CDATA[consultancy]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[product creation]]></category>

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		<description><![CDATA[<p>Would you like to work with me for 2 months?  With direct access to me when you need it, via Skype?  Then read on.</p>
<p>When I first started down this business path a few years ago, I realised fairly quickly that I couldn&#039;t do it all on my own.  There was too much to learn and I floundered.</p>
<p><a href="http://www.frankhaywood.com/work-with-me-for-2-months/" class="more-link">Read more on Work With Me For 2 Months&#8230;</a></p>
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			<content:encoded><![CDATA[<p>Would you like to work with me for 2 months?  With direct access to me when you need it, via Skype?  Then read on.</p>
<p>When I first started down this business path a few years ago, I realised fairly quickly that I couldn&#039;t do it all on my own.  There was too much to learn and I floundered.</p>
<p>I quickly realised I needed help and so I went to a couple of seminars, signed up to a coaching programme and formed a mastermind group.</p>
<p>That realisation that I was stuck and then having the guts to admit it to myself was one of the cleverer things I&#039;ve done.  (I&#039;ve done some pretty stupid stuff, but you live and learn.)</p>
<p>I think that the one thing that I can attribute most of my success to was the coaching programme, but also being able to talk to other people in the mastermind group was good too.  The group lasted about 4 months before we all went off to do our own thing, but I made some good friends, and still talk to some of them fairly regularly on Skype.</p>
<p>It&#039;s been good.  I wouldn&#039;t be where I am today without that &#8211; I&#039;m fairly certain I&#039;d be all washed up by now, dreams shattered.</p>
<p>Instead I have quite a few products out there, several good working relationships and some solid plans for 2010.</p>
<p>It doesn&#039;t all happen at once.  It takes time.  But looking back I now know that if I&#039;d had someone knowledgable I could have turned to when I needed it, even for a short space of time, it would have made all the difference, and I&#039;d be a lot further down the road than I am now.</p>
<p>In fact, I didn&#039;t really need the coaching, I just needed to able to talk to someone who&#039;d been there before me so I could ask what to do next.  Yeah I know that sounds a bit like coaching, but there&#039;s a subtle difference, believe me.  The coaching programme I was on was in a set format, very rigid &#8211; weekly webinars followed by a mass Q&#038;A session once a month, where we all had to sit in a queue to ask questions.  Not great.</p>
<p>What I needed was someone I could turn to regularly, someone who I could ask questions of, as and when I needed to, and not have to wait a month for the next chance.</p>
<p>It would have made all the difference early on.</p>
<p>Now&#8230;  I&#039;ve always wanted to help other people, and over the past few years I&#039;ve quietly helped a few people here and there where I could.  I knew it wasn&#039;t always enough, and really wasn&#039;t that good because I&#039;ve been too busy to do it properly.</p>
<p>So this is what I&#039;ve decided to do for you if you&#039;ve read this far.</p>
<p>I&#039;m putting aside the whole of January and February so you can tap me up on Skype and ask me anything you want about Internet Marketing related stuff like product creation, list building, copywriting, how to approach potential JV partners, autoresponders and so on.</p>
<p>Effectively you&#039;ll be working with me for 2 months, and will have the same kind of access to me that my existing JV partners and friends have.</p>
<p>At this point I reckon you&#039;ll be thinking &#034;How much is this going to cost me?&#034;</p>
<p>Well, I told one of my friends what I wanted to do and he said &#034;How many people you going to do this for bud?&#034;  I replied &#034;10, but from experience I could probably take up to 15.&#034;</p>
<p>&#034;Two grand a head.&#034;</p>
<p>&#034;Nope,&#034; I said &#034;that&#039;s more than I want to charge.&#034;</p>
<p>&#034;Well I&#039;d charge at least a thousand, but that&#039;s the least I&#039;d do what you&#039;re talking about, it&#039;s crazy to do it for any less, it will take up virtually all your time.  Think about people calling you all hours of the day.&#034;</p>
<p>Hmm&#8230;</p>
<p>Well I don&#039;t want to charge that much, but I can see his point.  So I&#039;ve had a think and I reckon I&#039;ve come up with a good compromise that will keep the price low enough to be affordable to you.</p>
<p>I&#039;m still mulling it over in my head, and please just bear in mind that I can only do this for a few people.  I <strong>know</strong> that if you&#039;re one of the lucky ones, you&#039;ll see it as one of the best decisions you ever made, and from my perspective I&#039;d <u>love</u> you to <em>come join me</em>.</p>
<p>I&#039;ll tell you more about it tomorrow.</p>
<p>-Frank Haywood</p>
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		<title>List Building &#8211; Adding 125 New Subscribers In 12 Hours</title>
		<link>http://www.frankhaywood.com/list-building-adding-125-new-subscribers-in-12-hours/</link>
		<comments>http://www.frankhaywood.com/list-building-adding-125-new-subscribers-in-12-hours/#comments</comments>
		<pubDate>Mon, 24 Aug 2009 09:12:38 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[subscribers]]></category>
		<category><![CDATA[wso]]></category>

		<guid isPermaLink="false">http://www.frankhaywood.com/?p=404</guid>
		<description><![CDATA[<p>I know people have a lot of trouble list building, but it&#039;s probably the most valuable thing you can do to build your business, so it&#039;s well worth getting to grips with.</p>
<p><a href="http://www.frankhaywood.com/list-building-adding-125-new-subscribers-in-12-hours/" class="more-link">Read more on List Building &#8211; Adding 125 New Subscribers In 12 Hours&#8230;</a></p>
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			<content:encoded><![CDATA[<p>I know people have a lot of trouble list building, but it&#039;s probably the most valuable thing you can do to build your business, so it&#039;s well worth getting to grips with.</p>
<p>Here&#039;s something I&#039;ve just done to add 125 new subscribers in 12 hours and has also earned me $80 while doing so.</p>
<p>This is something else I&#039;ve never tried before and you know how I like to report back on what I&#039;ve tested out.  My intention was to at least break even on the list building exercise, but as it turns out I&#039;ve so far made $80 on the deal.</p>
<p>Here&#039;s what I did &#8211; to set the whole thing up took me about 8 hours.</p>
<p>I wrote a short 16 page report on how to make a quick couple of thousand dollars and ran a WSO (Warrior Special Offer) for it which went live on the 23rd August.  In case you&#039;ve never run one, a WSO costs $20 and you have to have at least 30 posts on the Warrior Forum before you can kick one off.</p>
<p>The WSO was run in two parts.  The first part was the report, and after reading it, right at the <em><strong>very</strong></em> end is a link to the second part which consists of the PHP script to enable people to use the method described in the first part.</p>
<p>I split the WSO because I wanted to know who would sign up for the first part, and then of those people who were drawn in, I wanted to know who would take action and sign up again to a second mailing list to get the second part.  I figured there&#039;d be a few dropouts along the way and my curiousity made me want to find out how many.</p>
<p>I&#039;ve been very surprised that in the last 12 hours only 46 (37%) of the people who took the report went on to get the script.  The script itself in my opinion is incredibly valuable and has been responsible for adding at least $10,000 to my income when I&#039;ve used it.  So for people to miss out on that crucial bit is gob smacking.</p>
<p>But it goes a way to confirming what I&#039;ve known for a long time as to why so many people don&#039;t make it online.</p>
<p>Simply, they don&#039;t follow through &#8211; they don&#039;t take <em>enough</em> action.</p>
<p>Think about that for a moment.</p>
<p>I&#039;ve seen it time and time again and I&#039;ve even done it myself on occasion.  Something is started but not completed because there&#039;s another distraction that drags the attention away.</p>
<p>Here&#039;s the killer though.  Whenever I&#039;ve followed something through, it&#039;s <em>always</em> worked out for me.</p>
<p>Sometimes it doesn&#039;t work out quite as well as I expected it to, and sometimes it works much better than I ever thought it would.  Over the last couple of years I&#039;ve had people say to me they can&#039;t understand how I do it, but the fact is I try things out and the outcome of that is I always get positive results.</p>
<p>If you&#039;ve been struggling a little, then PLEASE take this on board.  I&#039;m no different to you and you can do this too.</p>
<p>Okay, back to the WSO.</p>
<p>As part of the initial sign up, I made an immediate offer for another product at a killer price of just $20, with another upsell of $20.  So right after sign up, the new subscribers get directed to an offer page.  Even at the price I knew this would be a difficult sell to hardened Warriors and expected a 1% or less take up rate.</p>
<p>To my pleasant surprise I&#039;ve had 4 people take the offer and 1 of those has taken the upsell too, bringing in $100.  The WSO costs $20 to run so I&#039;ve made a profit of $80.</p>
<p>So I&#039;ve earned $80 and added 125 new subscribers for 8 hours work.  I guess I&#039;ll get more subscribers over the next day or so and a couple more sales.  I&#039;ll close the WSO on Wednesday, or I might even just close part 2 of it, I don&#039;t know yet.  I may even pay another $20 to &#034;bump&#034; it to the top of the forum again before closing it &#8211; after all I have a budget of $80 to play with now.</p>
<p> <img src='http://www.frankhaywood.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>I&#039;ll definitely be doing this again, but next time I&#039;ll try it out differently.  (When you take action you learn stuff.)</p>
<p>What I may do next time is write a short report and a longer ebook, both related, and both about making money online.  The short report will have some great content in it and will effectively be a sales piece for the ebook.  The ebook will be low cost, about $5, so it&#039;s an easy upsell.</p>
<p>I&#039;ll then offer all new subscribers of the report a brandable version and an affiliate link for the ebook that will pay them 100% commission of $10 or $17 instantly using SmartDD.</p>
<p>So imagine this were you and you&#039;d signed up for my free report.  You&#039;d get offered an upsell of the full ebook, and you&#039;d also be given the ability to put a brandable version of the report on your blog or web site in return for a sign up.  If people then grabbed the upsell ebook, you&#039;d earn the commission for it.</p>
<p>What I&#039;d get is the opportunity to also add a new subscriber to my list that&#039;s actually purchased something to do so.  That&#039;s a win-win for both you and me which is what I love to happen, don&#039;t you?</p>
<p>In fact, thinking about it, I could write the short report on exactly how I ran the WSO, with the ebook all about different methods of list building.</p>
<p>That would go down well wouldn&#039;t it?  <img src="../wp-includes/images/smilies/icon_rolleyes.gif" alt="" width="15" height="15" /></p>
<p>Last thing then, what would 125 new subscribers mean to you?</p>
<p>I&#039;ll tell you.  More subscribers means more income.</p>
<p>Depending on who you believe, it&#039;s been said that it can be up to a dollar a month in additional income.  But even if you use a figure of only one tenth of that, that&#039;s an extra $12.50 each and every month for just one concerted effort to set it all up.</p>
<p>There aren&#039;t many industries where you can say 8 hours work once will earn you an extra $150 every year.</p>
<p>Food for thought?</p>
<p>-Frank Haywood</p>
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		<title>Send In The Bulldozers</title>
		<link>http://www.frankhaywood.com/send-in-the-bulldozers/</link>
		<comments>http://www.frankhaywood.com/send-in-the-bulldozers/#comments</comments>
		<pubDate>Tue, 11 Nov 2008 12:10:13 +0000</pubDate>
		<dc:creator>Frank Haywood</dc:creator>
				<category><![CDATA[internet business]]></category>
		<category><![CDATA[bulldozer launch]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[nickel sales]]></category>
		<category><![CDATA[nickel script]]></category>

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		<description><![CDATA[<p>Here&#039;s an idea for you, something I&#039;ve wanted to do myself but haven&#039;t had the time to do it.</p>
<p>First, scour your hard drive and put together a mega package of products, something like the subscriber offer I make to everybody when they sign up to my blog notify list.</p>
<p><a href="http://www.frankhaywood.com/send-in-the-bulldozers/" class="more-link">Read more on Send In The Bulldozers&#8230;</a></p>
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			<content:encoded><![CDATA[<p>Here&#039;s an idea for you, something I&#039;ve wanted to do myself but haven&#039;t had the time to do it.</p>
<p>First, scour your hard drive and put together a mega package of products, something like the subscriber offer I make to everybody when they sign up to my blog notify list.</p>
<p>Create a regular sales page for the mega-package at $47 or $67.  Next, create a nickel sale (I&#039;m assuming you have the <a href="http://www.nickelscript.com/">Nickel Script</a>) for the same deal, in a sub-directory of the site, and keep a local copy of the entire set up on your PC to use as a template that you can use to quickly upload.</p>
<p>On the download page, put a sign up form and use the words &#034;To register your purchase, enter your name and email address in the boxes below. This is currently the only way I can keep you informed of updates to this package.&#034;</p>
<p>95% of people will signup after their purchase, and this will build your mailing list.</p>
<p>Finally, write to other marketers offering to set the sale up with their name as the directory, and with their PayPal address in the config so that they get 100% of the sale paid directly into their PayPal account.</p>
<p>e.g. http://wwwYOURMEGAPACKAGEDOMAINHERE.com/johnsmith/</p>
<p>Explain that nickel sales are dynamite and that you will start it at $0.07 and increase the price by 5 cents with each sale. Give them 2 carefully worded emails that they can send to their lists to warm them up before the sale, and a 3rd email to give them the link.</p>
<p>If they make a typical 300 sales, the final price will be $15.07 and they will make $2,263.50 in about a day.</p>
<p>No average marketer (non-guru) in the IM niche is going to refuse that as long as they haven&#039;t already done too many similar offers to their lists. (I think I may have done too many recently, and I&#039;m trying to rectify that&#8230;)</p>
<p>You will have nearly 300 brand new <strong>buyers</strong> on your mailing list per JV partner.</p>
<p>Have a game plan to offer them some useful freebies, maybe a video or two and a report you&#039;ve created yourself, as well as some useful blog posts to enamour them with you.</p>
<p>Then after you&#039;ve given them some very useful and valuable free info, send them an email to a product you&#039;re promoting to make your money from the deal.  Ideally, it would be a product that you&#039;ve created of course, but if you&#039;re in a hurry you can promote someone else&#039;s.</p>
<p>Make sure it&#039;s a good one!</p>
<p>Set all this up as an autoresponder series.</p>
<p>Then all you need do is find people who are willing to promote the deal for you, one at a time.  Set up a brand new directory for each marketer, and leave it in place permanently.</p>
<p>You now have a system you can just plug in and run. This method of running a promotion with one JV partner at a time is called a bulldozer launch, and is an immensely powerful way of building a list (your list is your internet business), and making some back end money yourself.</p>
<p>-Frank Haywood</p>
<p><strong>P.S.</strong>  If anybody wants to do something like this with me for the Nickel Script itself, just raise a support ticket on my help desk at <a href="http://www.Vendiva.com/support/">http://www.Vendiva.com/support/</a> in the &#034;Personal Message&#034; department.</p>
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